Entries by RoseAnn Haedt


Don’t Just Earn Media, Own It

While media relations plays an important role in a well-rounded public relations strategy, consider adding additional communications strategies to your toolbox, including owned media.   A successful communications strategy employs earned (media relations), paid (advertising) and owned (content) opportunities. With consumers hungry for valuable online content, now is the time to take charge and really “own” your owned […]


Back-to-School Social Media Marketing Tips

Having worked with a variety of clients in the education industry, we know that back-to-school is a fun and exciting time, but also a busy and sometimes stressful time of year. From elementary school to higher education and in both public and private education sectors, back-to-school is a BIG DEAL. It’s a big deal to […]

A Day in the Life at Chartwell Agency

You’ve followed Chartwell Agency on social media, seen our team members at community events and perused our website to learn more about Chartwell’s expertise. You may know WHAT we do, but I want to give you a look behind the scenes of HOW we do it. In my opinion, that’s just as important. From its […]


Plan Your Work and Work Your [Marketing] Plan

We’ve all heard the saying “plan your work and work your plan,” and you have likely applied the principle to your personal or professional life in one way or another.  It’s a familiar phrase that many consider an important life skill. I know I do. At Chartwell Agency, we’re planners. We develop and execute customized […]


Give Your Organic PR Distribution a Boost!

At Chartwell Agency, we understand a thing or two about public relations, or “earned” media. Over the years, we’ve achieved PR results for our clients in leading local, regional, national and industry media outlets, using our winning combination of experience, creativity and connections. That’s the power and benefit of working with an agency. We also […]


Content Marketing: Quality Content is King

Content marketing has become an incredibly popular and effective marketing tactic for individuals and businesses alike, across all industries. Why? Because consumers are hungry for information, and they’re turning to search engines and social media channels to learn about their interests and find quick answers their questions. When your target audience is searching for your […]