The Top 3 Digital Marketing Strategies For Colleges & Universities

, , Colleges and universities are facing a unique challenge when it comes to marketing. How to stand out in a crowded field to reach and engage with potential students. In fact, the most common question we get…

Using the Top 5 Best Practices in School Branding to Attract Students

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No matter what level of education marketing you are in, it all comes down to one important issue: enrollment.

Is LinkedIn Worth It? 5 Reasons Why It is Beneficial for Economic Development

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If you’re in economic development, you need to be using LinkedIn to network and connect, grow your brand, promote your offerings, and generate leads.All that sounds good, right?  However, buying in and understanding why a platform that…

Why You Should Be the Face of Your Business

Branding yourself as the face of your business can be an incredibly powerful tool for growth.

Optimize Your 2023 M&A Strategy with Public Relations

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Mergers and acquisitions (M&A) are common growth strategies. Last year, M&A activity across the globe was about nine percent above pre-pandemic levels – and at Chartwell Agency we saw firsthand from our clients the impact M&A…

Is Advertising During The Super Bowl a Good Investment?

This Sunday, February 12, marks the biggest sporting event of the year - the sport of Super Bowl advertising. Who will come out as winners and who will have to go back to the drawing board to figure out where their advertising went wrong? And,…

The Future of AI and Graphic Design

Artificial intelligence (AI) exploded onto the scene at the end of last year with the introduction of OpenAI’s “ChatGPT” user interface and API. ChatGPT, “Chat Generative Pre-Trained Transformer” is an incredible AI tool where you…

Color of the Year 2023

Viva Magenta The color of the year is here! Viva Magenta! A powerful, vibrant red to give us all the vim and vigor we need in the coming year. This projected color will start to become influential and present in a lot of what you will see…

Customer Service Training Should be Your New Year’s Resolution

During some travel hiccups with our recent holidays, my family and I decided to spend a few days at a large indoor waterpark-hotel so that our 11-year-old daughter (and us, truth be told!) could enjoy a few days of fun and relaxation. The overall…

Website Design Trends to Watch in 2023

Watching website design trends is critical to enhance your most valuable marketing tool. With the constant innovation in devices, changing user interface expectations, and evolving technology, a website requires constant time and attention.…