hurricane tornado crisis

Don’t Let Your Company’s Crisis Make You Run for Cover

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During the course of the past few weeks we’ve heard and viewed a lot of information about hurricanes. As a born and bred Midwesterner who lived in the south several years ago, when hurricanes and tropical storms devastated homes, I was intrigued…
Ladies who crunch? – How Doritos might have gotten it wrong.

Ladies who crunch? – How Doritos might have gotten it wrong.

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In a recent interview with Freakonomics, Indra Nooyi, CEO of PepsiCo, shared some of the company’s thoughts on gender differences in the snack food industry. Specifically, she teased some of the innovations coming from Doritos. Nooyi explains…