Media Meet & Greets: Seize the Opportunity

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Industry conferences and trade shows are back in full swing after a pause due to the COVID-19 pandemic. Many organizations are just starting to send team members back to events this fall as the heavy event season kicks off. Conferences are…

Making an Impact in the New Normal of Public Relations

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As most public relations professionals know, there have been incredible changes with media in just the past few years forcing even the most experienced marketing experts to learn a new normal in pitching and securing stories. Traditional…

Optimize Your M&A Strategy with Public Relations

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Mergers and acquisitions (M&A) are common growth strategies in the financial services industry. Last year, M&A activity was at an all-time high across all global industries – and there is no sign of a slowdown. As a result, it’s…
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A Few of My Favorite Things About a Career in Marketing

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A career in marketing is fun and exciting. Each day brings a new project, interaction, and challenge. In the spirit of the season, I am sharing a few of my favorite things about working in the marketing field.   Seeing Your Ideas Come…

Public Relations Myths and the Real Strategies Behind Them

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https://youtu.be/Br2t5KTwXJ8 When I started at Chartwell Agency, I had no experience working for a public relations and marketing agency. My knowledge of public relations came from television with limited exposure at work. This created…

Chartwell Agency Named Agency of Record for Diamond Assets

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, was recently named as Agency of Record (AOR) by Diamond Assets, the most trusted Apple technology buyback partners in the nation. Located in Milton, Wisconsin,…

Combatting the Great Resignation: Tips for Marketing and Communications Teams

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In the most recent employment data from the U.S. Bureau of Labor Statistics, 4.3 million Americans quit their job in August 2021. This is a record-high rate, with the most people quitting their jobs in the south and Midwest regions of the country.…
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Reinvent Your Public Relations Strategy

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With the economy beginning to show signs of a resurgence, now is the time to reinvent your credit union or community bank public relations strategy. Why now? With more than a year of navigating the unfamiliar territories of the pandemic, we…

Pandemic and Politics and its Impact on Media Relations

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There is no doubt, the pandemic and politics have significantly influenced American media. Turn on primetime news and read the headlines in your local newspaper. You are guaranteed to hear about the pandemic and polarized politics. But don’t…

Public Relations Strategies: Get Off the Backburner and in Front of Your Clients

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When the storm of COVID-19 restrictions started, many companies battened down the hatches and reduced marketing budgets. Organizations asked their marketing teams to do more with less. More traditional strategies like public relations were…