Social Media Archives

Is LinkedIn Worth It? 5 Reasons Why It is Beneficial for Economic Development

If you’re in economic development, you need to be using LinkedIn to network and connect, grow your brand, promote your offerings, and generate leads.All that sounds good, right? However, buying in and understanding why a platform that…

Chartwell Agency Receives Eight MarCom Awards

Branding, Graphic Design, Marketing, News, Social Media, Video Production, Website Design

Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently earned eight MarCom Awards from the Association of Marketing and Communication Professionals (AMCP). The MarCom Awards honors excellence in marketing…

Chartwell Agency Develops 50^th Anniversary Campaign for Crusader Community Health

Branding, Digital Media, Graphic Design, Healthcare, Healthcare Branding, Healthcare Digital Marketing, Healthcare Social Media, Healthcare Video Production, Marketing, News, Social Media, Video Production

Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed and implemented a successful marketing campaign for Crusader Community Health to celebrate the organization’s 50th anniversary and raise awareness…

Chartwell Agency Develops Successful Integrated Marketing Campaign for Racine Unified School District

Branding, Digital Media, Education, Education Advertising, Education Branding, Education Social Media, Graphic Design, Marketing, News, Social Media

Chartwell Agency recently developed and implemented a fully integrated marketing campaign for the Racine Unified School District (RUSD) to drive enrollment for its schools, raise awareness of its educational offerings, and position itself as…

The Benefits of Blogging and Answering: Should My Company Blog?

Blog, Marketing, Social Media

We often get asked: is it really beneficial for my company to have a blog? Or, we are so busy, do we actually have time to blog? The answer to both of those questions is a resounding – shout it from the mountaintops – YES! I mean, after…

Social Media and Financial Literacy: Where Millennials and Gen Z are learning about money

Blog, Financial, Financial Bank Marketing, Financial Credit Union, Financial Social Media, Social Media

Millennials and Gen Z are using alternative social media platforms to learn about financial literacy. Millennials and the Gen Z population: They’re smart. They’re savvy. They aren’t loyal to any brand. They’re inundated…

Content is NOT One and Done: Leveraging Marketing Content

Blog, Digital Media, Marketing, Social Media

We all know people get their information in many ways, so when you develop a piece of content whether it’s a blog, customer story, white paper or something else, it’s important to use multiple outlets to share the information with your…

Education Marketing Trends – Three Post-Pandemic Tips To Recruit and Retain the Next Gen of Incoming Classes

Blog, Digital Media, Education, Marketing, Social Media, Video Production

Education marketing is a challenge, whether it’s for a large public school district or a small private college. The pandemic changed the world, and education has felt that change acutely in both its classrooms and marketing plans. As we emerge…

Healthcare Marketing Plans: Five Essentials

Blog, Branding, Digital Media, Healthcare, Healthcare Branding, Healthcare Digital Marketing, Healthcare Reputation Management, Healthcare Social Media, Marketing, Social Media

While healthcare marketing is unique and can be challenging, the key strategies organizations should consider in their healthcare marketing plans are much like other industries and there are several basics that all healthcare organizations…

Know Who Manages Your Digital Channels to Avoid Future Headaches

Blog, Digital Media, Social Media

As organizations manage multiple digital channels, including social media, websites, and analytics that all require different accounts and logins, it is vital to keep track of who can access these channels and have a contingency plan when that…