patient experience

Keep Evaluating the Patient Experience

Health care consumers continue to change the landscape for the medical system as we know it. We know they want more access to online options, whether that’s telehealth or online appointment scheduling. And many people still jump online…

Effectively Handling a Data Breach

When most people think of data breaches, their minds immediately go to financial records, Social Security numbers and the like. Increasingly, however, cyber thieves are setting their sights on health care databases. In February,…

Improving Online Health Care: Make Sure It Works

When you’re sick or you have questions about a medical issue, you want solutions and answers quickly – if not immediately. Digital technology has allowed hospitals and health systems to extend their interactions with current and prospective…

Important Lessons About Health Care Marketing Learned at the Thanksgiving Table

It’s that time of year again – when families gather, dishes are passed, stories are told (or retold), and we take a moment to connect around the table with those we love. It’s also the time of year when organizations are making plans and…
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Chartwell Agency Wins Two of the Highest Honors in National eHealthcare Leadership Awards

Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently was honored with two national awards for work on its health care clients. The eHealthcare Leadership Awards recognizes the very best websites, digital communications…

Value-Based Health Care Requires Value-Based Marketing

Debate rages on over whether the Affordable Care Act was the most appropriate way for America to put the brakes on rapidly increasing health care costs. Regardless of where one stands on this politically charged issue, there’s no question…

Portfolio Items

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Integrated Marketing Campaign

Northern Illinois Vein Clinic - Gilvydis Vein Clinic
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Content Strategy

Rockford Gastroenterology Associates